Drew Nicol
Director Growth & Operations
drew@ash-interactive.com
As the founding team member of ASH Interactive in Metro Detroit, Drew is the brand ambassador to Detroit and surrounding areas. He is the conduit between bold ideas and brilliant implementation. Having graduated with a Communications degree from Oakland University in Rochester Hills, MI and earning a certification in AI Marketing Integration from Cornell, Drew brings over 23 years of experience in marketing, sales, and broadcast media driving innovative growth strategies. Known for his ability to turn complexity into clarity, Drew has built a career on fusing creativity with execution — scaling businesses, streamlining operations, and unlocking new revenue potential across a wide range of industries including sports radio, IT solutions, senior living and for the last decade before coming to Ash in the mortgage industry.
As a natural storyteller, Drew has consistently been the spark behind strategic shifts and inventive campaigns that deliver real results. From pioneering integrated marketing programs to optimizing sales funnels and operational systems, he brings a rare blend of visionary thinking and pragmatic leadership to every challenge. As the Director of Growth & Operations at Ash, he’s the connective tissue between ideas and impact — helping the team and its clients in the Detroit market move faster, smarter, and with purpose. Whether he's refining workflows or uncovering hidden growth levers, Drew is all about building momentum that actually moves the needle.
Outside the office, Drew cherishes time with friends and family, especially his wife, two kids and two cats. He also tends to a thriving garden, loves baking, brews his own beer and hot sauce, dabbles in acoustic guitar, and enjoys pretty much every sport under the sun. He’s also a certified severe weather spotter — because why not add “storm chaser” to the mix?